AT Congress® Berlin 2022

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Portrait Robyn Avalon

Robyn Avalon
New Mexico, USA

How to Create a Radically Successful (and fun) Group Intro Workshop

A Practical Workshop for Building Your Practice

Whether you are a brand new graduate or a seasoned teacher looking to expand into group teaching or new communities, this workshop explores the question – ‘how will I get students?’

You can, of course, advertise and offer private lessons – but how will people know that you are offering just what they are looking for?  What will get them to walk in the door and sign up for your amazing lessons?  How will they learn that this thing called Alexander Technique may be the answer to their questions about comfort or ease or passion or agency or making new choices in their life?  How will you find these future students?  How will they find you?

In this practical, experiential workshop, we will explore some basic tools and templates for creating successful introductory workshops for any size group, in any time frame.  Rather than telling them everything you know about AT, craft a class where they leave with a direct experience of the essence of the Work and what it means for them personally, in their areas of interest.  How do you excite them enough to sign up for your lessons in just 30 minutes? or in 3 hours?  How do you present the Work differently for different interest groups or professions?

Consider this skill of introducing the Work as fundamental as your website and your hands – it is a time-tested way to quickly build a full practice.


About Robyn Avalon

Robyn has been studying Alexander’s Work since 1975, being first introduced to it as a young professional performing artist. She is the Founding Director of the Contemporary Alexander School, offering self-paced, non-residential teacher training programs in Santa Fe, NM, Portland, OR, & NYC, and in satellite cities throughout North America; as well as Co-Director of the Alexander Alliance International, offering workshops, teacher training, and post-graduate studies throughout Europe and Asia. Robyn is also the Creator of Living in a BodyTM, a Professional Body Mapping Certification Course translated into 6 languages and taught worldwide.
Robyn’s primary studies were with Marjorie Barstow, Bruce Fertman, and the Alexander Alliance, and she now continues Marj’s lineage in her own training programs. In addition, Robyn has also had the pleasure of being mentored by numerous first and second generation teachers over the past 45 years, and enjoys exploring ways to bridge all styles.
At this point in her teaching career, Robyn’s main interests include training Alexander Teachers in Group Teaching/Crafting of Alexander Games; teaching in real life Situations and Activities; incorporating Body Mapping (LIABTM), Bridging Classical and Contemporary styles of the Work; and helping bring more awareness to Equity and Diversity issues within our profession.
Robyn lives in New Mexico & New York City, USA, shares her life with her wife of 30+ years, 2 adult sons, and 4 cats, and loves to tap dance.


See also: Robyn Avalon – Presenter Detail Page

Tuesday, 23 August 2022
16:00 h - 17:15 h (4.00pm-5.15pm)
Main Building
Floor: 3.OG (3rd floor)
Room: H 3002

Practical Teaching Skills||DEI – Diversity/Equity/Inclusion||Business / Marketing



Fully Practical